As a leader in the beauty industry, we have a responsibility to ensure people receive high quality, factually correct content about skincare so they can make informed choices about the beauty products they purchase. We’re thrilled to be partnering with the British Beauty Council to create this world-class skincare education content for influencers as part of our new Creator Collective. Our ambition is that through this work, we can support social creators in becoming true skincare experts creating valuable and factual content for their platforms that consumers can trust, and we hope to support their career growth in the beauty industry as a result.
David MacDonald, Vice President of Communications at No7 Beauty Company
“With so much conflicting information circulating on social media, it’s important those with influence have access to correct information that they can use in their interactions with their own audience. The new skin education programme provides a much-needed opportunity for social creators to educate their own communities in a responsible and effective way.”
Elizabeth Barnett-Lawton, President of Education, British Beauty Council says